PERFLY is the badminton brand of DECATHLON where the sport has had its place in our stores since the early days.
Like all other sports in our company, It started under the Decathlon name until we in 2002 created Passions Brands.
At that time, racket sports and golf products became INESIS. In 2006, the racket sports brand, ARTENGO, saw the day creating among others the iconic product, Easy Net.
As ARTENGO we decided to move our sport to China in order to be close to the many millions of players and let ourselves be inspired by the world’s biggest badminton market.
This experience motivated us to go further and in 2017 we created Decathlon’s new badminton brand, PERFLY; made by badminton players; for badminton players and based in Shanghai.
Today you will find our beautiful, technical and incredibly well-priced products in most Decatlon off- and online stores around the world with many, many more to come.
See U on the Courts
In PERFLY, we love badminton. We love the sound of a good shuttlecock hitting a perfectly strung racket. We love the fast-paced rallies full of variety. We love the togetherness on the court. We love competition and physical effort. We are players who want to make this beautiful and fun sport of ours accessible to as many people as possible. That is our job; we are lucky.
We believe that all Badminton Lovers worldwide should be able to enjoy high quality, technical badminton products at reasonable prices; whatever their level and motivation might be.
Our creative PERFLY Team Players will do things a little differently. They are curious, bold and passionate. They listen, observe and investigate and will constantly look for new, innovative ways to make you remarkably performant and beautiful badminton products.
So be ready for a badminton experience with increased emotions, innovation and a healthy dose of colour.
Expect a steep increase in your “shuttlecock sensations”
See U on the courts
—— PERFLY
ince its inception, we have served 300 +, although not a large number of customers, but we believe that excellence is time-based, after entering a broader third-party platform, our design and operation results have been well reflected. We are trying to find customers who share our ideas and interests to create more sophisticated and creative websites among many interested parties.
We are fortunate to have a group of creative and talented people working together to create a different visual experience of the Internet.